For Indian entrepreneurs looking to expand their horizons and tap into the European market, setting up a business in Europe can be an exciting yet challenging endeavor. This comprehensive guide aims to help Indian nationals navigate the complexities of establishing and initially running a business remotely in Europe, with a focus on finding the right jurisdiction and structure to suit their unique needs.
Why Consider Europe for Your Business?
Europe offers numerous advantages for Indian entrepreneurs:
- Access to a large, affluent consumer market
- Highly developed infrastructure and digital ecosystems
- Potential for EU-wide expansion
- Prestigious business address and reputation
- Opportunities for innovation and collaboration
Key Considerations When Choosing a Jurisdiction
Language and Communication
For many Indian entrepreneurs, operating in an English-speaking environment is crucial. While English is widely spoken in business circles across Europe, some countries offer more English-friendly environments than others.
Ease of Doing Business
Look for countries with streamlined processes for company formation and operation.
Tax Environment
Corporate tax rates and structures vary across Europe, with some countries offering attractive rates and incentives.
Access to EU Single Market
Consider whether full access to the EU single market is crucial for your business model, especially in light of Brexit.
Visa and Residency Options
Different countries offer various schemes for non-EU entrepreneurs, which can be crucial for future relocation plans. A few countries offer a startup/entrepreneur visa, such as Finland, the Netherlands and Ireland. Alternatively, there are residence by investment programs offering residency if you meet a certain investment threshold and often additional requirements.
Industry-Specific Factors
Certain locations may be particularly suitable for specific industries due to existing ecosystems or government support.

Comparing Key European Jurisdictions
The Netherlands
Pros:
- High English proficiency in business
- Central location for logistics and trade
- Attractive tax incentives for innovation
- Strong startup ecosystem
- Access to EU single market
Cons:
- Some administrative processes still in Dutch
- Higher corporate tax rate compared to some competitors
- Substance requirements for tax benefits
Relevance: The Netherlands is often considered due to its strategic location, business-friendly environment, and strong international trade links, making it particularly suitable for import/export businesses and tech startups.
Ireland
Pros:
- English-speaking country
- Low corporate tax rate (12.5%)
- EU member state
- Strong tech and pharmaceutical sectors
- Attractive R&D tax credits
Cons:
- Higher cost of living, especially in Dublin
- Physical office often required
- Potential changes to tax regime due to international pressure
Relevance: Ireland is a top choice for many international businesses due to its English-speaking environment, EU membership, and attractive tax regime, particularly appealing for tech companies and those seeking easy communication.
Estonia
Pros:
- Highly digitized business environment
- E-Residency program for remote management
- No corporate tax on reinvested profits
- Low bureaucracy
- Digital nomad visa available
Cons:
- Smaller domestic market
- Less established for physical businesses
- Limited banking options for non-residents
Relevance: Estonia is increasingly popular for digital businesses and startups due to its innovative e-Residency program and digital-first approach to governance, making it ideal for online businesses and those prioritizing remote operations.
United Kingdom
Pros:
- English-speaking country
- Established financial center
- Flexible employment laws
- Large and diverse market
- Prestigious business address
Cons:
- No longer in EU single market (post-Brexit)
- Potential trade barriers with EU
- Higher operating costs in major cities
Relevance: Despite Brexit, the UK remains attractive due to its large market, use of English, and London’s status as a global financial hub. It’s particularly relevant for businesses focused on the UK market or seeking investment.
Sweden
Pros:
- High English proficiency
- Strong innovation and tech scene
- Stable and transparent business environment
- Access to Nordic and EU markets
- Quality of life for relocating entrepreneurs
Cons:
- High personal income tax rates
- Higher labor costs
- Smaller domestic market
Relevance: Sweden is increasingly popular for tech startups and innovative businesses, offering a blend of social stability, technological advancement, and access to both EU and Nordic markets.
Case Study: An Indian Entrepreneur’s European Venture
Consider an Indian entrepreneur looking to start an import/export business and develop an app in Europe. Their key considerations include:
- Operating in an English-speaking environment
- Possibility of visiting the business quarterly
- Ease of remote incorporation and management
- Future potential for relocation
- Legal and regulatory compliance
Based on these factors, they might consider the Netherlands or Estonia as primary options. The Netherlands offers a strong base for the import/export business with its logistical advantages, while Estonia provides an excellent digital infrastructure for the app development side. Both offer relatively easy ways to manage the business remotely while allowing for future relocation possibilities.
Key Considerations Across Jurisdictions
Consideration | Netherlands | Ireland | Estonia | UK | Sweden |
---|---|---|---|---|---|
Corporate Tax Rate | 19-25.8% | 12.5% | 20% (on distributed profits only) | 19-25% | 20.6% |
English Proficiency | Very High | Native | High | Native | Very High |
EU Single Market Access | Yes | Yes | Yes | No | Yes |
Ease of Remote Management | Good | Moderate | Excellent | Good | Good |
Startup/Entrepreneur Visa | Yes | Yes | Yes | Yes | Yes |
Digital Infrastructure | Excellent | Very Good | Excellent | Excellent | Excellent |
Cost of Living | High | High | Moderate | High | High |

Steps to Set Up Your Business Remotely
- Choose your jurisdiction and business structure
- Engage with a local corporate service provider
- Prepare necessary documentation (business plan, proof of identity, etc.)
- Complete the incorporation process (often possible online or via power of attorney)
- Open a business bank account (may require video verification or a personal visit)
- Register for necessary taxes (VAT, corporate tax)
- Set up virtual office services if required
Remote Management Considerations
Virtual Office Services
Many jurisdictions offer virtual office services, providing:
- A prestigious business address
- Mail handling and forwarding
- Call answering services
Digital Banking and Accounting
Utilize online banking platforms and cloud-based accounting software to manage finances remotely.
Compliance and Reporting
Engage local professionals (accountants, tax advisors) to ensure ongoing compliance with local regulations.
Visa and Travel Considerations
For occasional business trips, Schengen business visas typically allow stays of up to 90 days within a 180-day period. However, be aware of the limitations:
- Business visas generally allow activities like attending meetings or conferences
- They do not permit actual work or running day-to-day operations
- Frequent or extended stays may require different visa types or residency permits
Future Growth and Relocation Options
As your business grows, you may consider:
- Establishing a physical presence in your chosen jurisdiction
- Applying for long-term residency or work permits
- Expanding to additional European countries through subsidiaries
Country-Specific Incentives and Schemes
In this article we made an overview of all innovation boxes and R&D deductions across Europe.
The Netherlands
- 30% ruling: Tax advantage for highly skilled migrants
- Innovation Box: Reduced tax rate on profits from innovative activities.
- WBSO: Tax credit for R&D activities
Ireland
- Start-up Relief for Entrepreneurs (SURE): Tax refund for new companies
- R&D Tax Credit: 25% tax credit on qualifying R&D expenditure
- Employment Investment Incentive (EII): Tax relief for investors in Irish companies. The Irish business agency can help you further in establishing your business there.
More about doing business in Ireland
Sweden
- Expert Tax Relief: Similar to the Dutch 30% ruling, this scheme reduces income tax for foreign experts and key personnel
- Vinnova Grants: Funding for innovative startups and research projects
Estonia
- E-Residency: Digital identity for business management
- Startup Visa: For non-EU founders to grow their startup in Estonia
- No corporate tax on reinvested profits
Conclusion
Setting up and running a business remotely in Europe as an Indian national offers exciting opportunities but requires careful planning and consideration. The choice of jurisdiction depends on various factors including the nature of your business, long-term goals, and personal preferences.
The Netherlands and Estonia emerge as strong contenders for digital businesses and those seeking easy remote management. Ireland and the UK offer English-speaking environments with strong business ecosystems, while Sweden provides an innovative atmosphere with high quality of life.
By thoroughly evaluating factors such as language, ease of doing business, tax environment, and industry-specific needs, entrepreneurs can choose the most suitable jurisdiction for their venture. With the right structure and support, it’s possible to successfully manage a European business from India, potentially paving the way for future expansion and relocation.
Remember that regulations and incentives can change, so always consult with legal and tax professionals in your chosen jurisdiction for the most up-to-date advice tailored to your specific situation.